Have you ever heard the term? sustainable lifestyle? Or perhaps you've often seen your friends carrying tumblers everywhere, shopping with cloth tote bags, even shopping for skincare at refill stores? Yup, it's all part of the sustainable lifestyle trend that's becoming more popular among young people, especially in Indonesia's big cities.
Back then, the green lifestyle was often seen as a hassle, but now it's actually something cool and has added value. Urban youth are increasingly aware that every small choice—from how you shop, what you eat, up to transportation—has a big impact on the environment. And it's not only "environmentally friendly" in the sense of reducing waste, but it has also developed toward regenerative lifestyle an eco-friendly lifestyle that helps restore nature.
From Tumbler to Refill Store
One of the most real examples is a trend. bring your own drinking bottleNot only at the office or campus, but also when hanging out at a cafe. Some trendy coffee shops even offer discounts if we use a tumbler. This small movement has actually managed to reduce hundreds of single-use plastic bottles each year.
Then, there is also a phenomenon. refill store in major cities such as Jakarta, Bandung, and Surabaya. This store sells soap, shampoo, and even household cleaning liquids that we can refill with our own containers. Young people really like it because not only is it environmentally friendly, but its price is also more affordable.
Fashion Upcycle & Thrifting
Generation Z in Indonesia is also becoming more familiar with thrifting Alias shopping for quality secondhand clothes. At first it was considered thrifty; now it's become a lifestyle as well. statement fashion. In fact, many local brands are starting to create a collection. upcycle turn leftover fabric or old clothes into a new, more stylish product.
This trend is not merely frugality or anti-fast fashion, but also a form of care: reducing textile waste that grows each year.
Transportation & Green Mobility
In big cities, young people are also starting to care about transportation options. Bike to work or simply cycling for weekend workouts has now become a trend for a healthy lifestyle, while also being environmentally friendly. Moreover, the presence of better public transportation—MRT, LRT, TransJakarta—encourages more people to abandon private vehicles.
There are even youth communities that actively campaign for more walking. It's simple, though; if we do it together, air pollution can be reduced and health can also be protected.
From Consumer to Contributor
Well, this is what differentiates. sustainable with regenerative lifestyle. If sustainable Focus on "do no harm", then regenerative striving to "fix" the state of nature. Contohnya: komunitas anak muda yang rutin ikut urban farming, grow organic vegetables in narrow spaces or on rooftops. The result can be eaten by yourself or shared with your neighbors.
There is also a movement. Plant trees together. what is done by campus communities, startup offices, and even influencers. This activity is not just symbolic, but truly helps restore the city's air quality.
Healthy Living, Safe Wallet
Interestingly, this green lifestyle doesn't always break the bank. In fact, it's often cheaper. Just imagine: bringing a budget-friendly tumbler to save on single-use drinks, shopping at refill stores can be cheaper than buying new packaging, and thrifting can snag unique clothes at bargain prices.
Urban youth are finding exciting ways to live in an eco-friendly way without losing style. Even so, it becomes more. authentic because we participate in shaping a positive story for the Earth.
Sustainable & regenerative lifestyle Not just a fleeting trend, but part of a new consciousness. Young people in Indonesia prove that big changes can start with small habits. From bringing a tumbler to thrift shopping to planting vegetables in the yard, all of it is a real step toward taking care of the Earth.
So, are you ready to join this movement?
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